Free AI Instagram Bio Generator

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Your Instagram bio is basically a 150-character encapsulation of your entire internet persona. It’s like a billboard on the side of the most popular route on the internet superhighway. It should tell visitors exactly what to expect from your account and give them a quick glimpse into your personality and style.

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To ensure that you’re taking complete advantage of all 150 characters, be sure to follow these tips. 

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Make it funny or memorable

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One great thing about Instagram is that, although you only get 150 characters for your bio, you can dedicate that entire space to emphasizing your personality or brand messaging. That’s because Instagram provides separate fields for contact information and links (more on this below).

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Thanks to this feature, your bio section can now be entirely dedicated to, well… your bio! Use these 150 characters as a short, sweet, and memorable introduction to you or your brand. 

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Use emojis and line breaks

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On Instagram, it’s common to see brands and creators list out their key value props with line breaks. This makes them way more eye-catching and easier to scan. And don’t be afraid to include emojis. 

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Provide contact information and a link

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Now that you’ve made a splash with some memorable or humorous quips, it’s time to get down to the basics. Where can people find you? How can they reach out? The good news is that, if you have an Instagram Business account, you can add all of this information without eating into your 150-character limit.

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Here’s how to add your contact information. Under edit profile, tap “Contact options.” There, you can add your business email, phone number, and address. Once you add your information, it will automatically show up on your profile beneath your bio. 

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You can also easily add an external link to your profile without using up any extra characters. To add a link, tap on “Edit profile” and then “Links.” Be sure to use Hootsuite’s link in bio feature to consolidate all your links in one place.

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Add a call to action

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If you want a user to take a specific action after visiting your profile, make sure to include a call to action (CTA) at the end. 

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If you have an Instagram Business account, you can use the “action buttons” option under “edit profile.” From there, you can select from a number of predefined actions, such as “book now” or “reserve.” This will automatically create buttons on your profile beneath your bio.

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If you don’t have an Instagram Business account, you can always add your own call-to-action language at the end of your bio. Using action-oriented language, such as “get in touch” or “sign up now,” along with a link will compel people to perform the desired action.

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