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Much like tech companies that find ways to profit from their inventions, Shorts creators are constantly on the lookout to turn their creative sparks into income. Let's explore how YouTube Shorts monetization works, diving into the strategies and algorithms that drive the conversion of digital content into earnings.
To qualify for full monetization, creators must meet the following YouTube Shorts monetization requirements:
The YouTube Partner Program (YPP) is designed to help creators monetize their content and grow their channels. By joining the program, creators gain access to various resources, including monetization features such as advertising revenue, channel memberships, Super Chat, and merchandise shelf. You require:Ā
For your video to qualify for ad monetization on Shorts, it must not have:
Revenue sharing on YouTube Shorts applies to ads viewed between videos in the Shorts Feed. Unlike long-form video monetization, which includes various ad formats, Shorts revenue sharing exclusively encompasses ads displayed within the Shorts Feed.
Certain types of views and associated revenue are excluded from the Creator Pool, including views from non-monetizing creators, ineligible Shorts, and ads displayed on navigational pages within the Shorts player.
Regardless of the monetization program, creators must also:
š”Related read: YouTube Shorts Dimensions, Durations & Mistakes to Avoid
To start monetizing YouTube Shorts, creators can follow these steps:
Creators can access estimated daily Shorts Feed ad revenue through YouTube Analytics.Ā
Source: VidIQ
Understanding how ad revenue sharing works for Shorts is essential for creators aiming to maximize their earnings. The process involves four key steps:
Source: YouTube Help
While YouTube Shorts offer monetization opportunities, the earnings may vary. Creators typically earn revenue based on the number of views, with revenue per thousand views (RPM) ranging from $0.05 to $0.07. Additionally, YouTube Shopping revenue and fan funding through Super Thanks offer alternative monetization options.
š”Related read: vidyo.ai Helps Marketing Manager Boost YouTube Subscriptions by 150%
Hereās how to monetise YouTube Shorts beyond relying solely on ad revenue:
Collaborate with brands or sponsors for sponsored content opportunities within your Shorts.
Engage your audience through crowdfunding platforms like Patreon or Kickstarter to support your content creation efforts.
Offer premium content or services directly to your audience through platforms like Patreon.
š”Related read: How to Start a Podcast Channel on YouTube for Free
While YouTube Shorts monetisation presents its challenges, creators can overcome them by meeting eligibility criteria and exploring diverse revenue streams beyond ad monetization.Ā
You can also maximize your earning potential and build sustainable careers by repurposing your videos short form content for Instagram, Facebook, Twitter, and LinkedIn with our video editing tool, vidyo.ai.
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Content featuring unedited clips from copyrighted sources, artificially generated views, or content violating advertiser-friendly guidelines is ineligible for Shorts monetization.
YouTube distributes revenue from Short ads to creators on a monthly basis, with a portion allocated based on the creators' Shorts views relative to the total views.
Yes, creators can explore various alternative monetization methods such as merchandise sales, sponsorships, crowdfunding, and direct monetization to augment their earnings from Shorts.
To activate Shorts ad revenue sharing, monetizing partners must accept the Shorts Monetization Module. Once accepted, revenue sharing applies to eligible Shorts views from the activation date onwards.
The payment for YouTube Shorts can vary widely and depends on several factors, including the location of the viewers, the engagement level of the audience, the length of the Shorts, and the type of ads displayed. Generally, creators earn revenue from ads shown on their Shorts through the YouTube Partner Program.
Views from YouTube Shorts do not count towards the watch hours needed for your main channel's monetization.